Vimeo 3602016 – Brand Design
Design of a digital campaign for the launch 360 video at Vimeo. Collateral included social media, display advertising, email campaigns, landing pages and blog posts.
The campaign is based around the balloons as a vehicle for the immersive environment one may find themselves in when experiencing 360 video.
Working closely with the Brand Design team, we launched a cohesive campaign to drive awareness among viewers, creators and filmmakers. Creative direction from Zack Davenport at Vimeo.